I was born in Switzerland and I grew up on the beautiful Lake Como. My family always had my back so when in my late 20's I decided to press the reset button and I looked for a work experience abroad, they were happy and excited for me. I was hired as a trainee by a upscale hotel in San Diego and there is where my interest for events and weddings all started. In a couple of years I went from being the new foreign receptionist to managing corporate and social events and, of course, weddings were part of it! I loved executing weddings so much that after spending more than 5 years working for events in hotels, I decided to open my own wedding planning company to design, plan and execute flawless events for my couples.
My most valuable asset is my background. I know how venues operate, having worked on the venues' side of things gives me the knowledge to ask the right questions and tackle whichever problem that may arise before it is actually too late. On top of that, I have a true passion for design and for turning my couples' vision into reality. I love mixing classic elements to new ones, I feel like it creates continuity and flow to the design. I take joy in creating a timeless look with touches of modern while telling your story with personalized details.
I grew up in the Old World bathed in strong family tradition, such as Sunday gathering to my grandma's house with the entire family for a meal, or going out to do grocery in the village market where everybody knows each other; I consider family as sacred and the wedding day is your first step towards building/expanding your own. Working on your wedding and helping you in this important milestone is not only a job for me... it is an honor that comes with a great responsibility.
"A BEAUTIFUL DESIGN MUST ALWAYS BE PAIRED WITH A FLAWLESS EXECUTION TO BECOME A MEMORABLE EVENT"
"WHEN WE TALK ABOUT A WEDDING, A ONCE IN A LIFETIME EXPERIENCE, THERE IS NEVER TOO MANY DETAILS "
Originally from Belgium, I relocated to the United States almost a decade ago to complete my education as a biomedical scientist. Wedding planning was not on my radar, but then, I met Valentina who was training in a luxury hotel; we fell in love and got married a year later. When Valentina decided to open her own wedding planning company, I embarked on the adventure, at first simply as a supportive husband and an extra pair of hands. However, it quickly grew to be much more than “my wife’s business”. Participating in creating a magical day for our couples and their family is an incredible experience and seeing the joy on their faces throughout the day brings so much satisfaction that I could not resist becoming a permanent part of the team.
Today, I’m still working as a cancer researcher, but on wedding days, I serve as Team Captain. Before the wedding starts, my duties are to supervise the set-up of the ceremony and reception area, guide vendors and be the point of contact for the day of assistants, help coordinate their preparation, help the groom and groomsmen getting ready and make sure every single detail is set and ready to go. As a scientist, I’m perfectionist to a fault, and I will often be checking exact alinement of cutlery or ironing tablecloths and napkins until the last moment! During the wedding, I will help with communication between the team members and pretty much take care of any issue that may arise. I’m also there to make sure the bride and groom, as well as their guests, have everything they need before they even realize they need it! My goal is to let everyone fully immerse in the celebration and have a memorable day without ever having to think about its organization!
I believe in the importance of getting to know you to understand your vision and how you envision your wedding day. It is important for me to know your story, how you met and got engaged, what are your favorite images from Pinterest, how your daily life looks like to get a better understanding of what you like or don't like! This is fundamental to create a wedding design that reflects who you are as a couple.
Our wish for you
To cherish the little joys of everyday life with your partner.
To have a life full of happiness and love.
To never forget that family and health are what matter the most in life.
Our promise to you
To be your guide.
To alleviate the stress from you and your partner.
To be there for you in joyful and in stressful planning moments.
To help you spend less time planning and more time with your family and friends.
To plan an event that is a reflection of who you are.
to be your very personal human Xanax.
WE ARE A SMALL BUSINESS...
But that doesn't mean we can't make an impact! We donate monthly to Promises2kids thanks to your
purchases with The Flat Lays Styler, our sister company and with VWE. Promises2kid is a non profit that helps foster children and provides support to children removed from their home due to abuse and neglect.